Joined Naval Academy Athletic Association: March 2005
Jon Starrett serves as the Senior Associate Athletic Director for Corporate Sales.
During Starrett's tenure, Navy's corporate sponsorship revenues have grown sevenfold. Navy packages media, sponsorships, merchandising and unique hospitality - and has the benefit of national television, radio and web contracts, including worldwide distribution.
Starrett's most significant initiative has been the design and implementation of the sponsorship strategic plan for the annual Army-Navy Football Game - "America's Game" - including securing a 10-year partnership with military financial services giant USAA as the game's first presenter. In December 2016, USAA extended its role for an additional 10 years.
Most recently the Academies added and extended General Motors/Chevrolet as its first lead participating sponsor of Army-Navy - also a multi-year commitment of support. Chevrolet has extended its deal twice since 2010. In 2016 PepsiCo and NabisCo signed on as Game Partners. The USAA, Chevrolet and Pepsi deals also support the game's recently extended national telecast rightsholder CBS.
In addition, Army-Navy has secured Promotional and Editorial positioning of the Army-Navy Game from Gannett Media's USA Today as part of its overall initiative to grow the Army-Navy Game.
Prior to Navy, Starrett spent 20 years working for the Cleveland Indians, where he ascended to the role of Vice President for Sales from 2001-04. In that role, he served as Officer of Ballclub that oversaw annual revenue generation from corporate sponsorship, luxury seating and ticketing departments.
Prior to 2001, Jon served as a director and manager in various departments, including corporate marketing, broadcasting, corporate sales, promotions, and season & group tickets sales. His career began as Cleveland Indians public relations intern followed by the Asa S. Bushnell Intern at the Eastern College Athletic Conference (public relations & event marketing).
